Headspace + The NBA
The NBA season is incredibly demanding – physically and mentally. As an exclusive partner, Headspace provides meditation and mental training to all NBA athletes and team employees.
This collaboration extends beyond the court with original content designed to train an athlete’s mind for competition and exercises to improve health and happiness for everyone in the NBA, at home and on the road.
“We hear it time and time again from athletes that the differentiator is not their physicality, but their mental toughness and focus. Mindfulness training allows us to be more aware of ourselves and to be more in the moment. We are thrilled that the NBA recognizes this and has chosen us as their partner in this space.” — Headspace co-founder and CEO Rich Pierson